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character mural - my wall at home
Thought I'd share some pictures of my wall at home - these are characters I've loved all my life growing up in the 90s, a few that I've...
Mar 8, 20211 min read
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Webinar: The importance of storytelling in branding & product design in China
In China, using brand mascot characters and cartoons to convey your message is much more ubiquitous and acceptable than in the West
Jan 28, 20212 min read
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Why you should consider having a brand mascot in China
M&M's, Michelin, Monopoly, Nintendo, KFC and Pringles - all household names, all with mascots that are synonymous with their brands. What...
Jan 18, 20213 min read
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